Here’s how marketing automation increases leads

Marketing automation has become an essential part of every business’s marketing strategy. Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online sellers, and other mom-and-pop operations. Don’t pass up the opportunity to maximize all the marketing automation tools available that can increase your leads and give you these […]

Personalize your Windows PC with these tips

Just like its predecessors, Windows 10 is designed to provide a personalized experience to its users. It offers many ways in which you can change your PC’s interface — how it looks, and even how it can be accessed. Here are some Windows 10 customization features you have to try. Change your themes The most […]

How you keep your email account safe

Everyone uses email to send and receive sensitive information, making it an attractive target for cyberattacks. The importance of email security is vital to your company’s operations, so applying the following tips can dramatically reduce your exposure to hackers and malware. Use separate email accounts Most people use a single email account for all their […]

How big data helps lower hospital readmission rates

Mistakes sometimes happen in the medical world, leading to missed diagnoses, improper self-medication, and, inevitably, hospital readmissions. But business intelligence (BI) is changing that by equipping healthcare professionals with powerful real-time information. At its core, BI software is all about data analytics. BI software is capable of accepting overwhelming amounts of data in short periods […]

Simple ways to stretch your laptop battery life

One of the top considerations in choosing where to work with your laptop is the availability of a power socket. If you are not lucky enough to find an available outlet, you’ll have to depend on your laptop’s battery — assuming it still has enough power after your last charge. The following tips should optimize […]

How to compute the TCO of a VoIP system

If you want to get the most value out of a Voice over Internet Protocol (VoIP) solution, assess the actual cost of having one. There may be additional or hidden expenses that you might fail to consider, so analyze the total cost of ownership (TCO) to fully comprehend your telecommunications spend. TCO is the overall […]

Web conversion done right in 5 steps

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for five tips that improve user experiences, site trustworthiness, and conversion rates. 1. Optimize your website for mobile devices […]

How to choose the best MSP

Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP). MSPs defined MSPs are companies composed of […]

Like in physical spaces, desktops need order, too

Imagine a workstation with papers, folders, food, and electronics all strewn around, then having to scour through everything to find an unlabeled thumb drive containing an important sales report. This is practically the same hassle you and your staff suffer when you have cluttered desktops. Suffering is optional, so choose tidiness and follow these simple […]

The threat of distributed spam distraction

You wouldn’t think that cybercriminals would carry out their nefarious schemes in plain sight — except that they do and you’ve probably already fallen victim to them. Learn all about a scheme called distributed spam distraction (DSD) and how malicious actors are using it to steal valuable information from their victims. What is DSD? DSD […]

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